As social media plays a bigger and bigger role in the marketing "puzzel", many ask if this is simply a fad that will disolve in the future. The good people at Gloople have done their research and put together an informative infographic that illistrates how social media will influence your customers in the future and thus how you should adapt your marketing strategy now.

Whether you like it or not, Google Plus is a new nessisary social network that your company needs to be a part of. Google has recently put the pressure on businesses to get involved by adding the plus your world search results in the SEPR's.

So you've create a Google Plus account, but now what? How can you leverage it to help grow your business and take it to the next level? Our friends at  Blue Glass have put together this helpful infographic to help get your company rocking on Google Plus.

The rapid change in the internet over the last 5 years has completely redefined the consumer buying process. To adapt to this change, businesses have had to reinvent the way they are reaching potential clients. Business owners now pop up a facebook page & twitter account and try to start a blog on their websites simply because that’s what they read about and is the general practice in 2012. The problem is, before they start creating social media pages and before they post their first blog, there needs to be a fundamental mindset shift in their way of thinking about marketing. Without this shift, the business is setting themselves up for failure.

Marketing and building your twitter social media following shouldn’t be limited to simply online, after all, we are living in the real world. There are hundreds of opportunities to get the word out about your twitter page and start collecting new followers, however there are 5 critical places to start using @twitter name.

The life of a marketer in 2012 is fast paced and time consuming and because of this, it is important to always be looking for ways to improve your marketing and save you precious time. A number of new mobile phone apps offer a great solution for maximizing time and extending your digital marketing reach. Here are a few of my favorites:

Almost 10 years ago, yes it’s already been 10 years social media sites such as myspace and Friendster hit the internet. Over the last 10 years, these social media website have evolved and continue to evolve almost on a daily rate. With weekly updates to G+, Facebook, Twtter and more, it’s almost a full-time job staying on top of the newest features and how to use them.

Once you learn the new social media features, the next question is how to leverage them to help grow your business with social media. In this blog post we will examine 5 different ways to use social media websites to grow your business.